After many years of producing a printed version of their annual Impact Report, Valley Children's Hospital tasked AMF Media Group with transitioning the piece to an online based platform.
I was lead designer on this project and tasked with both the UX design and visual components of the site. After reviewing site metrics and getting input from the client, I took a desktop-first UX approach while keeping it mobile-friendly, anticipating VCH's digital presence to grow over the years.
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INITIAL UX SKETCHES
WIREFRAME
DESIGN
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