CATALYST

The world of CBD oils is an everchanging and growing market. Catalyst worked with me to create a logo that spoke to their Rocky Mountain origins as well as to the purity of their product. They also wanted it to not have your typical "weed company" vibe.

The solution was a clean a simple mark that featured bold and vibrant blues. I also paired it with textural images of glaciers and ice as another tie-in to their top shelf product.

BRAND IDENTITY / DESIGN

ROLE
Design

LOGO

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BUSINESS CARDS

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PROPOSED CREATIVE

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Other Work

La Sportiva Cyklon CampaignArt Directon / Digital Design / Print Design

Dialed In CampaignCampaign Design / Art Direction

Habu Fit SystemArt Direction / Brand Identity / Web Design / Design

Performance Fit LabEnvironmental Design / Art Direction / Design

L6 Reel Platform LaunchPackaging Design

The Running EventEnvironmental Design

habu Brand ExplorationBrand Identity / Design

© Mike Spencer 2021