The world of CBD oils is an everchanging and growing market. Catalyst worked with me to create a logo that spoke to their Rocky Mountain origins as well as to the purity of their product. They also wanted it to not have your typical "weed company" vibe.
The solution was a clean a simple mark that featured bold and vibrant blues. I also paired it with textural images of glaciers and ice as another tie-in to their top shelf product.
La Sportiva Cyklon CampaignArt Directon / Digital Design / Print Design
Dialed In CampaignCampaign Design / Art Direction
Travis Credit UnionCampaign Design
2021 Fall CampaignArt Directon
Habu Fit SystemArt Direction / Brand Identity / Web Design / Design
BOA Pioneer / Grayson MurphyArt Direction
BOA Pioneer / Vincent VietArt Direction
Cuesta College Concert SeriesGraphic Design
Performance Fit LabEnvironmental Design / Art Direction / Design
L6 Reel Platform LaunchPackaging Design
Social Media CampaignsDigital Design
The Running EventEnvironmental Design
habu Brand ExplorationBrand Identity / Design